Motion Graphics
Motion Graphics
It basically started as a combination of design and animation, it wasn’t necessarily character animation and it wasn’t necessarily animation effects like fire in a movie or a car exploding or anything like that.
A flowery approach to problem-solving,
For example, if a customer comes to you and says,
I need a commercial and I need to show the house in some way to show the passion
for this car and how it properly touches people’s lives. And then you bring in an animator and you
try to figure out what the print says about the car, the effects you know, maybe the car turns on the lights
and then the lines connect to people and then they light up, literally light them up, and then everyone writes the car,
A mix of visual effects in motion graphics
So it’s kind of a mix of visual effects and typography and design in action and usually, it’s for TV ads you know on the web,
maybe you like some banners or things like that, but it’s kind of like a different animal from visual effects because most of the people
in animation have a background in design and you know love and skill in typography but there’s also kind of generalists
so they know a little bit about how to make water, they’d know a little bit about how to make a fire a little bit about how to move dinosaurs you know or something,
Visual Effects in motion graphics
Whereas the people in visual effects just know you go to the guy
who moves the claws and all he does is move
the canvas and he’s really good at claw animation but that’s what you know
he doesn’t know about typography or anything else
and you know he likes comic sounds Or whatever it sounds obsessive,
but you know these visual effects guys are really good, they are really good at stripping
a certain part of the production pipeline and the other difference between animation
and visual effects is that animation projects tend to be a lot shorter maybe a month
or two on Most if they are really involved and require a lot of work, you know that some
of the best computer-generated images and commercials can be demanding and actually involve both animations
and visual effects, but visual effects projects you know take 1 year 2 years 3 Years take a long time
You can have a man work on the floor of the shield well America in America for four years
and all he does is he just shield and repeat and repeat and repeat so I’m not saying that’s the biggest difference
Sensitive design and visual effects
Yes, but the main difference is that animation
is based on design and has a design sensibility
and visual effects have design too, but it’s not like it’s not graphic design,
it’s a different kind of what you know if you’re doing a futuristic movie or you.
‘re doing work you know like I said like bangs well you have to make sure bangs
and bobbins but that takes some styling too but it’s a different kind of aesthetic
the other difference is definitely the other part where you know the crosshairs you do quality projects together
like this and again Like if you’re doing a high-quality commercial we come together if you’re doing a movie like,
let’s say like Iron Man or Prometheus and you see the screens light up with data like this graphic design and it’s a whole world
on its own because when you design this kind of thing it’s all It’s about how it works in the real world and how it has to have some kind
of meaning and that’s what’s really cool about graphic design and animation is that a lot of times these questions get asked like OK,
we’re going to model the images in the helmet inside of Tony Stark’s helmet, you know, it won’t just appear gibberish as things have
to make sense as he has to have an altimeter and he has to have a thermometer, you know what I mean,
So there’s a thought process behind that and then you know the design part of what’s going to be a bit of a difference and affinity between the two of you
